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Product Details
L'Oreal Paris Superior Preference hair color is our true gold standard of Color and Shine, since 1973
Fade-defying color for up to eight weeks and shine system creates a rich, long-lasting color spectrum
Available in over 50 luminous shades, ranging a wide spectrum from champagne blonde, to rich brown and deep red
Includes our color protective Care Supreme Conditioner formulated with Camelina Oil, anti-oxidant Vitamin E and UV filter
Each Superior Preference hair color is crafted to show infinite tones and reflect, so you can find your own Superior Preference signature
Best Review
Customers find the hair color to be a lovely shade that's easy to apply and saves money compared to salon services. Moreover, the product effectively covers gray hair, with one customer noting it stays vibrant for quite a while. However, the longevity and effectiveness receive mixed reviews - while some say it lasts well, others report it doesn't last its claimed number of washes, and while some say it works great, others find it ineffective. Additionally, the product has a strong chemical smell that customers find unpleasant.AI Generated from the text of customer reviews